Create a product launch checklist for an e-commerce store selling [product type] at [$price] targeting [audience: women/men/unisex]. Include:
### π
30-Day Pre-Launch:
Week 1 (Market Research):
- Analyze 3 competitor product pages
- Identify 5 customer pain points
- Define unique selling proposition (USP)
- Set launch price vs regular price
Week 2 (Content Creation):
- Product photos: [5-10 high-res images]
- Video: [15-30 sec demo/unboxing]
- Copy: [title + 5 bullet points + description]
- Social teasers: [3-5 posts]
Week 3 (Landing Page):
- Headline: [benefit-driven]
- Subheadline: [solve pain point]
- Countdown timer: [launch date]
- Email capture: [10-15% discount code]
- Stock counter: [limited quantity]
Week 4 (Hype Building):
- Email sequence: 5 emails over 10 days
- Waitlist: offer early access
- Influencer: send 5-10 free units
- User-generated content campaign
### π Launch Day Checklist:
Morning (6-9 AM):
- Flip product from "coming soon" to "in stock"
- Send launch email to waitlist (first dibs)
- Post on Instagram/TikTok (launch announcement)
- Turn on retargeting ads
Afternoon (12-3 PM):
- Share customer unboxing (if available)
- Post "only X left" update on stories
- Reply to all comments/questions
Evening (6-9 PM):
- Send "last chance" email (20% off final hours)
- Go live for 30 min Q&A + demo
- Announce first sell-out (scarcity)
### π Post-Launch (Week 1):
Day 1-2 (Fulfillment):
- Ship within 24 hours
- Send tracking email with delivery date
- Request review after delivery (offer 10% off next)
Day 3-7 (Retargeting):
- Abandoned cart: email 1h, 24h, 48h
- Viewed but no purchase: offer 10% off
- Purchased: cross-sell related product at 15% off
### π Success Metrics:
- Pre-launch email signups: [goal number]
- Launch day units sold: [goal number]
- Conversion rate: [goal %]
- Average order value: [goal $]
### π οΈ Free Tools:
- Countdown timer: Privy or Omnisend
- Waitlist: Glood or Back in Stock
- UGC: TINT or Stamped.io
### π« Avoid:
- No email capture until launch day
- Silent launch (announce everywhere!)
- No post-launch follow-up
Generate specific launch timeline for my product: [product name] at [$price] for [audience].
ChatGPT Prompt for E-commerce Product Launch Checklist Generator
AI prompt created by PromptsRadar
PromptsRadar
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2026-05-18
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